Runway models play an increasingly bigger role in the promotion and marketing of the designer labels. Without fashion models there will be no shows, no fashion editorials, media coverage, TV commercials and no social media reporting on the designer collections at SA Fashion Week. Designers are seeking talent that helps bring to life the vision and creativity of their collections. The Face of Fashion Search model competition, now in its 4th year, constantly introduces new model talent into the industry. The aim of the competition is to educate aspiring models on a career in fashion and modelling.
Entries open in May 2018.