ERRE

ABOUT

Founded in 2013 by South African design duo Carina Louw and Natasha Jaume, ERRE (pronounced ‘air’) is a womenswear brand born from a belief in fashion’s power to transform. Launched at South African Fashion Week as Renault New Talent finalists, ERRE quickly became synonymous with refined power-dressing that celebrates all body shapes and sizes.

From dressing icons like Jo-Ann Strauss, Terry Pheto, and HSH Princess Charlene of Monaco to crafting the iconic Myri Dress, ERRE’s designs embody strength, elegance, and authenticity. Each collection offers trans-seasonal versatility, locally made at Milner Fashion House in Pretoria.

International acclaim – from runways in Moscow, Berlin, and Paris to mentorships with Balenciaga – underscores ERRE’s commitment to timeless design and ethical innovation. Milestones include winning the SAFW Cape Wools Designer Challenge, opening their flagship store, and receiving the 2023 FIASA ‘Womenswear Brand of the Year’ award.